Master Customer Journey Maps 🧑‍🎓

The skills & strategies you need to become a confident Customer Journey Mapping professional

Creating a customer journey map is easy. The hard part is what happens next. Rather than a pretty poster, journey maps should be an indispensable tool that helps you build a more customer centric organisation each and every day. Get this right and finally see your work make a tangible impact on customers and business.

The relationship between Customer Journey Mapping, the Customer Journey and the Customer Journey Map

To fully understand what customer journey mapping is, you need to explore its relationship to the customer journey and the customer journey map.

When does it makes sense for an organization to adopt customer journey mapping and when it doesn't? That's what you're going to learn in this article.

Practical Customer Journey Mapping Guide for CX Professionals

Create journey maps that drive sustainable customer-centric change. The goal of this guide is to help you create better customer journey maps in less time and with more confidence.

Free Customer Journey Mapping Templates and Examples

In this article, you'll find an overview of the best templates out there. Next to giving you a comprehensive overview, the goal of this article is also to help you get the most value out of these templates.

The Best Customer Journey Mapping Tools

Still not sure about which journey mapping tool you should use in your next project? I feel you. Over the years, I've tried all the different flavors. I went from journey maps made from sticky notes to fancy posters created in Illustrator or InDesign.

How to create a Customer Journey Map in 30 minutes or less

I get it. You need a customer journey map and you need one now. Whether you're new to customer journey mapping and just want to get a quick taste for what this is all about...

7 Tips to Create Customer Journey Maps That Don't Suck

Sure, customer journey mapping looks pretty simple on the surface. That's what makes it so appealing to such a large group. The major problem is that most people don't bother to master the journey mapping process and, as a result, create quite superficial maps.

Best Courses to Learn Customer Journey Mapping in 2020

So you want to get up to speed on that thing called customer journey mapping? Or, maybe you already understand how to create a journey map and want to learn how to use them effectively in your organization?