Positive Impact on People and Business
How do you prevent that your Customer Journey Map becomes irrelevant within two months?
It all comes down to the difference between how the amateurs use customer journey maps and how the pros di it!
Continue reading “Customer Journey Maps are your CX Dashboard”
Are you using or making customer journey maps? Well, you’re not alone!
Customer journey maps can be a great tool to find actionable insights on how to actually improve the customer experience. But not all maps are used to the full potential.
Continue reading “5 common Customer Journey Mapping mistakes (you should avoid)”
Service design versus design thinking a lot of people are talking about this right now. It’s quite confusing.
Are they just different names for the same thing, or is there actually a meaningful difference? I think there is!
Continue reading “Design Thinking versus Service Design. Is there difference?!”