Your client doesn’t get it! They’re not “buying it”.
Let’s face it... not a lot of people really understand services and even less people understand design. Which makes selling service design... well, pretty darn difficult.
Before we continue let me know if this sounds like you?
All in all you feel that you’re not making the impact you could.
And on top of it all, you’re asking yourself am I doing it right?
As a service designer you should know where you stand and take control of the situation. Because if you don’t, you’ll end up having little or no impact. No matter how good you are.
If you’re ready to have a greater impact on business and the life of customers then I’ve got something exciting for you.
Effectively communicate the value of service design
Get clients to invest in user research
Show the short and long term business potential
Turn the fear of management into curiosity to explore
When service designers step up their game and become more aware of the value they create, everything changes!
We're good at talking, getting better at doing, we need to be great at selling.
Alex Nisbett (Strategic Design Director at Designit London)
I set out to build this course in order to educate and empower service designers to be more confident and knowledgeable in a business environment.
Because you quickly realise that creating the perfect customer journey map, persona or service blueprint isn’t the hard part. The hard part is getting clients to understand the value of what you do.
So, let’s build a stronger business case for service design.
The Selling Service Design with Confidence course isn’t a collection of generic lessons and abstract models. It’s build around real life case studies of what practitioners actually do.
Everything you learn during the course will help you get results the very next day.
Once someone has had experience hands-on with Service Design they are usually onboard with the approach for a long time, but the hardest part of doing Service Design today is to get to the point to get to do that first project.
Fabian Segelström (UX director for digital channels Länsförsäkringar)
The course consists of 20 detailed lessons which are packed in bite sized videos. Every lesson contains actionable steps and builds upon what you’ve learned. Each lesson is designed to help you get clients and do better service design projects.
Do you wonder how other people deal with all the challenges related to selling service design? Well, that's exactly why we have these live group coaching sessions every two weeks. You'll see that you're not alone on this journey!
A private Facebook group where you’ll meet like minded peers who share their concerns, doubts, best practices and success stories. Through this community you’ll get help, inspiration and won’t feel lonely as a service designer ever again! And it's a place where you can ask me question.
Explain Service Design in a way that clients understand and value.
This course could help sellers understand and connect to the needs of buyers, while also building greater understanding of the value they're offering in the form or service design.
Jamin Hegeman (Head of Design, Financial Services at Capital One)
To help you get the most value out of this course I'll get on a 1-on-1 call with you and help to tailor the learning experience to your specific situation.
You earn a Course Certificate once you complete the course. It shows the dedication and commitment you have in taking your service design skills to the next level. You can highlight it on your resume, CV, LinkedIn profile or your website.
Jump right back into the lessons and get a specific piece of knowledge when you need it. Even when you’ve completed the full course. Lifetime access also means access to all future updates, bonus lessons and guest lectures!
When I entered service design back in 2006 I was immediately hooked. I felt this had magic potential to change the world.
The last 12 years have been an amazing journey in which I helped many inspiring companies to design services that put a smile on the face of their customers, that their employees are truly proud of and that are good for business.
Building communities where people that want to deliver world class work get together is my second nature. In the early days as a founding member of the Dutch Service Design Network chapter and more recently as the host of the largest YouTube channel dedicated to service design.
I believe that the positive and optimistic mindset of design has the power to transform our society. My mission isn't just to help you put people back at the heart of every organisation, it's to empower you to lead this change.
The course helped me beyond Service Design. I loved it!
Like a beacon, this course guided me forward when I was facing these challenges.
I learned so much by listening to colleagues from around the world who share very similar challenges.
The course starts right after you've enroll and finishes whenever you're done with all the lessons.
Absolutely! The course provides a great start, as it helps you understand and communicate the value of service design. I have students coming from very different backgrounds, like UX, graphic design, and change management.
Yes, after you sign up you'll have immediate access to all the course material. So you have the freedom to go over the lessons whenever it suits you.
On average students invest somewhere between 30 to 60 minutes per lesson. So if you'd like to finish the course in 6 weeks you should set aside somewhere between 1.5 and 3 hours per week.
Forever! The course doesn't expire. You'll get lifetime access including all future updates.
For sure! You might not be selling it to an external client, but instead to your CEO, your manager or your colleagues.
No problem! Every group coaching session is recorded so you can watch it at a later moment.
You can choose to use the payment plan option, which breaks the one-time payment up into 3 smaller monthly payments.
The course comes with a no questions asked 30-day money back guarantee. If you're not fully satisfied simply reach out to me and I'll personally refund your enrolment it.
No problem, just send an email to email@example.com or connect with me on LinkedIn and I'll get back to you as soon as possible.
From an adjacent field like UX, graphic design or marketing and want to make your existing clients see the added value of service design.
But you never considered how to actually sell it and now are looking for something that will help you tell a consistent story that clients understand each and every time.
Who is looking for ways that will help you to convince your co-workers, manager and CEO more easily of the importance of service design.
Looking for a way to be more impactful as a service designer and want to get up to speed fast with high quality content that you know is going to be truly helpful.
We've known for a while now that designers need to level up in their business thinking. Selling is part of business and it's a skill every designer can and should learn.
Lauren Currie (Head of Service Design at The Good Lab)
Contains all the essentials
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100% satisfaction guarantee
You've got a special offer when you join the course with 4 or more people. Make sure to get in touch and learn what is possible.
While I'm positive that you’ll love the course, I know it does not always work out. That's why you can take the course for a test drive and if it doesn't turn out to be what you expected just let me know within 30 days of your initial purchase and I'll happily refund your full enrollment. No questions asked!
A course like this helps to bridge that last, but large gap between design and business.
Marcus Lui (Group Design Director - Fjord)
If you think that selling is not your job... that if you just focus on producing great work it will eventually sell itself... then you're missing out on a lot of opportunities to do good.
But if you’re ready to take control and want to have greater impact on people and business then this course might just be the thing you need to reach the next level.
You're covered by our 30-day money back guarantee. No risk, no questions asked!